Author · Speaker · Strategist

Think Better.
Feel Richer.
Live Happier.

Creator of The Billionaire Brain™ and DREAMLIFE™ — the philosophy and 9-step roadmap helping ambitious founders scale their businesses, expand their wealth and create extraordinary lives.

Explore The Work Meet Dawn
Portrait of Dawn McGruer, author, speaker and strategist.

Meet Dawn

I help founders think better, scale smarter and live extraordinarily.

Dawn McGruer FRSA FCIM APM APC is a Forbes Mentor, 5x multi 7-figure founder, bestselling Wiley author of Dynamic Digital Marketing, international speaker and creator of The Billionaire Brain™ and DREAMLIFE™.

Over the past 25 years, she has helped more than 30,000 entrepreneurs generate over £45 million in growth by combining neuroscience, psychodynamics, high-performance psychology and strategic business scaling. Recognised as a top 1% business growth strategist.

Dawn works with ambitious founders, CEOs and visionaries who want to scale beyond £100K months, build meaningful wealth and create extraordinary lives. She is also the host of the globally ranked top 3% podcast, Dawn of a New Era, with more than 25,000 downloads per episode.

Forbes Mentor5x FounderBestselling AuthorInternational SpeakerTop 1% Strategist

30,000+

Clients across every niche & industry globally

25 Years

Scaling businesses to multi-6, 7, 8 or 9 figures

£45M+

Revenue generated for client businesses

Top 3%

Ranking podcast · 25k downloads per episode worldwide

Work With Dawn

Choose your level of expansion.

From scaling your business to rewiring your identity — each pathway is designed to meet you where you are and take you where you're going.

Mentorship

CEO Growth™

Scale to £100K Months & Beyond.

$5,997 / month · 12-month partnership

The world's #1 business growth mentorship with a 100% success rate and risk-free investment. Over 10,000 founders have scaled to £100K+ months in as little as 7 months. Every female founder I've worked with has earned more than ever before — with more freedom and fun in their business.

Results

Clients increase sales by 20% in 30 days. 92% double their income in 60 days. Most triple recurring income in 90 days. ROI up to 2,900% in 6 months. 87% reach £100K months in 7 months.

  • Money Mapping™ Session
  • Quarterly 90-Day Plans
  • Monthly Strategy Session
  • Unlimited WhatsApp Support
Enquire Now

Advisory

CEO Expansion™

Scale Beyond £100K Months.

$9,997 / month · 12-month partnership

For established founders ready to scale beyond founder-led growth. We focus on leadership, profitability and enterprise value to build a more scalable, valuable company — where successful founders become true CEOs.

Typical Outcomes

Build leadership teams that drive growth independently. Increase EBITDA and profitability. Create scalable systems and operational excellence. Improve valuation and exit readiness. Reclaim time and build long-term wealth.

  • Money Mapping™ Session
  • Quarterly 90-Day Plans
  • 2 Advisory Sessions / month
  • Unlimited WhatsApp Support
Enquire Now

90-Day Intensive

The Billionaire Brain Recode™

Identity evolution for founders, CEOs and high performers.

$100,000 or 3 × $35,000

Not business coaching. Identity evolution. Weekly private advisory, deep Recode™ sessions, personal framework, daily rewiring practices and a personalised expansion blueprint.

  • 2 x 90-min Recode sessions
  • Weekly Recode calls
  • Life Design
  • Billionaire Brain Recode Rituals & Conscious Conditioning Techniques
  • Identity Expansion
  • Subconscious Reprogramming
  • Nervous System Mastery
  • Wealth Psychology
Enquire Now

Licensing

Certified Partner Licensing Programme™

Scale your impact. Create predictable recurring revenue.

From $13,000 / month · Business-In-A-Box™

Turn your expertise, frameworks and IP into a turnkey licensing business. Two ways to work together — strategic advisory or full done-for-you build-out.

  • Commercial & ROI model + pricing strategy
  • Legal framework: contracts, NDAs, renewals
  • Partner onboarding & certification training
  • Full partner marketing pack & SOPs
  • Dashboards + partner portal
  • Soft launch with first 3–5 licensees in 90 days
  • 9-month advisory & partner acquisition / development support
Enquire Now

Mastermind

7-Figure Enigmas™

Millionaire Mindset & Scaling Strategy Mastermind

$2,500 / month · 6-month commitment

For established female founders ready for their next level of growth, wealth, freedom and fulfilment.

A private circle of guest experts you couldn't buy access to.

World-class women and experts join intimate roundtables with the room. Real strategy, your questions answered, and proximity that compounds.

  • Monthly LIVE Strategy Sessions & Hot Seats
  • Quarterly 1:1 Strategic Intensives with Dawn
  • Annual Luxury Retreat Included
  • Private Founder Community
  • Inner Circle Access™
Enquire Now

Retreats

DREAMLIFE™ Strategise & Energise

Next retreat: Mykonos · 7–11 September · Clarity, expansion and alignment.

$4,444 · accommodation, meals & refreshments included

An immersive retreat experience for founders seeking renewed energy, strategic clarity and a practical roadmap for creating their DREAMLIFE™.

  • 5 days / 4 nights luxury villa accommodation
  • Daily strategy sessions & 1:1 time with Dawn
  • DREAMLIFE™ vision, business & wealth planning
  • Yoga, breathwork & energy alignment practices
  • Gourmet meals, refreshments & curated experiences
  • Sunset boat day & founder connection dinners
Enquire Now

Client Stories

Real founders. Real transformations.

Caroline Strawson

Caroline Strawson

ICF Accredited Trauma Informed Therapist & Coach

"Dawn allows you to visually see all areas of your business and identify opportunities — the whole experience was amazing."
Antonia Knowles

Antonia Knowles

Founder, Kiss #1 Aesthetics Wholesale & Training

"You have given me back a piece of my business that I thought was no more — and I enjoy it again!"
Jasmina Connelly

Jasmina Connelly

Body Sculpting & Lymphatic Drainage Trainer

"I left with a strategy in place. Thank you for helping me take my business to the next level."
Vicky Owens

Vicky Owens

CEO, Socially Speaking Media & Academy

"We have such a clear business plan — every question I had has been met with a solution. I'm now in the Top 100 Marketers."
Heidi Setchfield

Heidi Setchfield

The Virtual Operations Manager

"One of the best investments I've made — I tripled my income within just 9 months working with Dawn."
Chris Hallett

Chris Hallett

CEO & Coach, Wave Communications Group

"My biggest breakthrough has been self-belief and a robust business model. Dawn's coaching is 1st class — free from hype."

"Being in the room with Dawn changed everything — the clarity, the strategy, the energy. I left with a plan and a new level of belief."

Madison Hollimon

Founder of Mad House Marketing

"Dawn creates a space where founders can be fully honest about where they are — and walk away with the exact moves to scale next."

Pam Jordan

Founder of Pivot Business Group

"The combination of strategy, neuroscience and proximity to other high-level founders is unmatched. This is a different calibre of room."

Robin Leyton

Co-Founder of Adrenaline Power Boats

"Dawn doesn't just coach — she rewires how you see your business and yourself. I left with a sharper model and a bigger vision."

Deepika Sandhu

Founder of Soul Sparks Press

"Dawn has been such an inspiration — a great business mentor and coach. It's so awesome to strategise with women who are here because they want to be better."

Jessica White

Founder of Mid South Gifted Academy

"A glimpse of the energy, the strategy and the women who fill Dawn's private rooms."

Inside The Retreat

Behind The Scenes

Book a Call Contact Us

Working With Dawn

"I left with complete clarity, confidence and a strategy that will change things forever. Dawn is truly in a league of her own."

Keynotes & Team Performance

Signature keynotes, workshops & leadership experiences.

60–90 minute keynotes, workshops and leadership sessions that transform thinking, inspire action and create measurable results.

  • •The Billionaire Brain™ — Think like a millionaire. Scale like a CEO.
  • •The DREAMLIFE™ Method — Design a life that feels as good as it looks.
  • •The Millionaire Maker Model™ — Build highly profitable, scalable businesses.
  • •From Founder To CEO — Lead at the highest level.
  • •Leadership, Performance & Growth — Transform teams. Multiply results.

Fees from $10,000 + travel

Book Dawn as a Speaker Enquire Now

Published Work

Books that change the game.

Bestseller — Wiley

Dynamic Digital Marketing

The complete blueprint for scaling businesses online.

Dawn's bestselling Wiley book distills 25 years of digital marketing expertise into a practical, proven framework. A must-read for founders ready to turn strategy into revenue.

Buy on Amazon

Coming Soon

The Billionaire Brain™

Think better. Feel richer. Live happier.

The definitive guide to rewiring your mind for wealth, clarity and extraordinary living. Join the VIP waitlist to be first in line when it launches.

Join VIP Waitlist

Begin

Your next chapter starts here.

Choose the doorway that meets you where you are — book a call, tune in, join the book VIP list, get the newsletter or connect on socials.

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Join the Billionaire Brain™ Letter with 25 years of research studying the world's most inspiring leaders, multi-millionaires & billionaires to think better, feel richer and live happier.

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Contact

Let's connect.

For enquiries, speaking, partnerships or press — leave a message below or email hello@dawnmcgruer.com. Every message is delivered straight to Dawn's team.